Beauty Industry

PDC Brands Acquire Cantu & Bodycology

PDC Brands have acquired Cantu & Bodycology from Advanced Beauty Inc.

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By: Marie Redding

Senior Editor

PDC Brands, a beauty and personal care company, has announced it has acquired the Cantu and Bodycology brands from Advanced Beauty Inc.

PDC Brands’ portfolio includes the mass fragrance brands, Body Fantasies, and BOD Man, as well as Dr Teal’s, and Calgon, among others.

Cantu, the fastest-growing multi-cultural hair care brand in the U.S.3, is quickly cementing its position as a go-to solution for the unique needs of naturally textured hair.  Customer favorites include Cantu Shea Butter Leave-In Conditioning Repair Cream, Cantu Coconut Curling Cream, and Cantu Moisturizing Curl Activator Cream.

As one of the fastest growing players in the personal care products industry, PDC Brands’ annual global retail sales are estimated at $400 million USD.  

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